Research Activities

Packaging

We research packaging technology and develop packages to maintain product quality stably. We examine suitable materials and shapes for each product and take into consideration the production and distribution stages to design packaging materials. This ensures that effective packaging types can be reliably applied to products. By securing eco-friendly printing technology, we are continuing attempts to reduce VOCs (Volatile Organic Compounds) generated during packaging production, reduce ink, reduce PET weight, and use by-products as resources, and are devoting ourselves to providing new value through five senses/braille and functional packaging.

Design

We take responsibility for designing all parts that can visually appeal to consumers, from external design and modeling of product containers to graphics such as labels, BI, and simulated images. We create unique design concepts and stories through collaboration with various departments, including development and marketing to realize effective designs that fit the characteristics of each product. We play a role in adding various values to complete a product finally by considering functional parts such as product planning intention, characteristics, and eco-friendly factors in a complex way rather than simply considering the aesthetic part.